Retail/Point of Sale (POS)
Perle helps boost sales efficiency
 The
retail business faces a constant challenge in balancing competitive
prices, high-quality customer service, and fast-moving sales.
Point of Sale (POS) equipment stands right in
the front line for all types of business from the major supermarkets
to the family-run corner store. From a simple bar code reader
to a sophisticated ePOS station, businesses that don't use
point of sale technology are now the exception.
Integrating POS into the business is often the
key to increased sales efficiency and higher profits. In an
economy that's demanding 24-hour opening, data connections
between sales counter and back office also have to be totally
reliable and cost-efficient.
Perle technology helps bridge the gap.
By networking POS devices, you can overcome the limitations
of individual serial connections by sharing information across
the IP network. Expensive point-to-point links involving complex
cabling can be replaced with simple multi-port solutions that
interface your serial POS devices to a single network connection.
- Barcode Scanners
- Cash Registers
- Point of Sale (POS) terminals
- Credit card readers
- Vending machines
- RFID readers
- Receipt printers
- Weighing Scales
Fiber to Ethernet can support large-scale retail networks
Retail Market Opportunities
PoE in Retail Market Opportunities
Enterprise Network fiber–optic deployment – Using Media Converters to unlock performance and reduce costs during upgrades
  Media Converters offer major benefits during Backhaul Network fiber-optic upgrades
Media Converters in Campus Networks
| Customer
Stories / Application Notes |
Ace Hardware implements
robust point-of-sale and inventory management
system
Challenge: Solving the problem
of real-time links between retail outlets point-of
sale systems and headquarter inventory databases.
Solution: Attach existing serial
POS equipment to a LAN using Perle Terminal
Servers so that data and wholesale sales information
can be transmitted back to headquarters through
a new web-based inventory management system.
Benefit: Ace stays competitive
by tracking POS data and wholesale sales information,
allowing the company to react quickly and correctly
to consumer buying trends and patterns. They system
greatly improves inventory management, drives
down supply chain costs and produces greater retail
cost efficiencies – all resulting in increased
sales.
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Adidas automates stock
and distribution system
Challenge: Quickly and cost-effectively
match goods on the warehouse packaging benches
to the correct dispatch notes to produce a shipping
label and get the goods ‘out the door’
to distributors and retail outlets.
Solution: Connect bar code readers
and thermal transfer printers to a host server
using Perle SX Serial Cards to match
picked product details with dispatch orders an
automatically print shipping labels.
Benefit: Process and ship sports
goods to distributors and retail outlets in a
record breaking 24 hours.
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Arrow converts a 6,300 retail outlet POS
system to a LAN based infrastructure
Challenge: Network close to
90,000 POS serial devices
Solution: Use the Perle Terminal
Server to connect the devices to the Lan at each location
in a serial fashion
Benefit: The typical site installation
takes one day making it efficient, cost effective
and adds an extra 7 to 8 years of equipment life.
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Bridgestone/Firestone
implements enterprise-wide network to capture critical
store data
Challenge: Collect accounting, inventory and sale/cost analysis
data from 54 remote stores.
Solution: Using Perle SX
Serial Cards, connect user terminals, printers
and modems at each store to a local server that
transmits transaction and stock details nightly
to the head office.
Benefit: Existing technology
investment is maintained and modularity allows
for future growth.
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Delta Systems provides
central control for administrative and manufacturing
operations
Challenge: Connect user administrative
and manufacturing operation terminals, printers
and laboratory equipment to central office server.
Solution: Connect all devices
with serial COM ports to the back office server
via Perle SX Serial Cards.
Benefit: Centralized turnkey
computer installations are available for multi-store
businesses.
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Postkantoren B.V. transform post
office outlets into modern retail stores
Challenge: An efficient and cost
effective may to connect POS equipment to a local
server for counter service automation.
Solution: Perle 2, 4 or 8 port
serial cards integrated into servers.
Benefit: The new operation created
a competetive service for post office customers.
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A leading kiosk manufacturer
improves end user satisfaction through improved
uptime and performance
Challenge: The company was finding
that the serial cards it normally used in its kiosk
production were generating a number of problems that
impacted the reliability of its equipment
Solution: A Perle 4 port Serial Card
provided a reliable serial connectivity product that
was easy to install, and flexible to handle all the
functionality required
Benefit: The kiosk production company
was quickly and cost-effectively able to resolve an
issue that could potentially have had a negative impact
on both its revenues and its reputation in the market
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A major restaurant chain
uses serial cards to prolong equipment life during
a global POS system upgrade
Challenge: Find a reliable serial
card vendor with a full featured product in order
to maintain the use of existing printers during a
POS System roll out
Solution: Perle’s Ultraport
4, a full-featured serial card ideal for applications
where a fixed count of local serial ports is required
Benefit: The company was able to
accomplish the long term roll out of the project and
prolong the life of its printers by at least five years
thereby eliminating unnecessary replacement costs
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US
Furniture Retail Chain deploys secure data links
from credit card reader to remote application server
Challenge: Ensure that credit
card information captured at POS debit/credit
card terminals is transmitted on the LAN over
a secure link to the remote application server
for approvals.
Solution: Network enable terminals
with debit/credit card readers by connecting their
serial COM ports to IOLAN SDS encryption enabled
device servers.
Benefit: Existing technology
investment is maintained, encryption requirement
deadlines met and the highest level of data protection
is ensured.
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Tesco’s boosts application
performance for Home Shopping service
Challenge: Maintain the use
of existing label printers and cabling during
a major server upgrade.
Solution: Connect the existing
printers via their serial COM ports to the new
servers with a low profile Perle UltraPort Multi-port
Serial Card.
Benefit: Existing technology
investment is maintained and new hardware platform
delivers the much needed application performance
boost. |
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