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  1. Applications
  2. Retail/Point of Sale (POS)
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Retail/Point of Sale (POS)

Using device networking technology to boost sales efficiency

The retail business faces a constant challenge in balancing competitive prices, high-quality customer service, and fast-moving sales.

With multi-channel retail, mobile shoppers, showrooming, RFID and the IoT, complex network environments are needed to maximise and analyse customer information.

Point of Sale (POS) equipment stands right in the front line for all types of business from the major supermarkets to the family-run corner store. From a simple bar code reader to a sophisticated ePOS station, integrating POS into the business is often the key to increased sales efficiency and higher profits. In an economy that's demanding 24-hour opening, data connections between the online or in-store sales counter and back office have to be secure, reliable and cost-efficient.

Using device networking technology to boost sales efficiency

Here are a few examples of how Perle Media Converters, Serial Terminal Servers and other device networking hardware meet the needs of Retail customers and their system integrators.

  • Case Studies
  • Application Notes

Sonic Automotive use Perle PoE Ethernet Extenders to transmit data and power Wireless Access Points in car dealerships nationally

WAPs enable sales people to use iPads and iPhones to enhance the customer experience

sonic automotive logo

Sainsbury’s integrate Perle Terminal Servers into Warehouse Distribution System

Perle IOLAN Terminal Servers provide seamless communication between chute displays and Warehouse Control System.

Sainsbury’s Logo

Avis Budget Chooses Perle Console Servers to Ensure Network Uptime

Installation of Perle IOLAN SDSM Console Servers at each Avis Budget outlet for frontline network assessment, diagnosis and OOBM.

Avis Budget Logo

Ace Hardware implements robust point-of-sale and inventory management system

Perle Terminal Servers provide seamless data flow between shop floor and headquarters through web-based inventory management system.

Ace Hardware Logo

Adidas automates stock and distribution system

Perle Serial Cards connect bar code readers and thermal transfer printers to server enabling automation of picked products and dispatch label printing.

Adidas Logo

Tesco’s boosts application performance for Home Shopping service

Perle Serial Cards extend life of existing label printers during major server upgrade.

Tesco Logo

Arrow converts a 6,300 retail outlet POS system to a LAN based infrastructure

Perle Terminal Servers network 90,000 serial devices and delay EOL of existing equipment by up to 8 years

Arrow Logo

Bridgestone/Firestone implements enterprise-wide network to capture critical store data

Perle Serial Cards, connect user terminals, printers and modems at each store to a local server that transmits transaction and stock details nightly to the head office.

Bridgestone Firestone Logo

Postkantoren B.V. transform post office outlets into modern retail stores

Perle serial cards connect POS equipment to a local server for counter service automation

Postkantoren B.V. Logo

Delta Systems provides central control for administrative and manufacturing operations

Perle Serial Cards connect administrative and manufacturing operation terminals, printers and laboratory equipment to central office server.


A leading kiosk manufacturer improves end user satisfaction through improved uptime and performance

Perle Serial Cards integrate a variety of equipment, including receipt printers, touch screen interfaces, and internal card readers.


Major restaurant chain uses serial cards to prolong equipment life during a global POS system upgrade

Perle Serial Cards enable customer to maintain the use of existing printers during a POS System roll out.


US Furniture Retail Chain deploys secure data links from credit card reader to remote application server

Perle Device Servers use serial COM ports to network enable terminals with debit/credit card readers.


Other clients in the Retail Industry:


Amazon Logo
Metro Logo
Nordstrom Logo
Target Logo
Boots Logo
Fresh Direct Logo
Gymboree Logo
Beach Audio Logo

Using Serial to Ethernet

Retail Market Opportunities

Closed Captioning Provider Improves Dial-Out Capacity with a Perle Terminal Server

Remove dial-up modems and connect to remote serial equipment across Ethernet network while still using AT command set

Access Control for Personnel Entrances


Using Fiber Media Converters

Fiber to Ethernet can support large-scale retail networks

Avoiding common mistakes in fiber-optic network deployment

Calculating and Understanding Optical Power Budgets

Enterprise Network fiber–optic deployment – Using Media Converters to unlock performance and reduce costs during upgrades

Managing Large-Scale Media Converter Deployments

Media conversion can unlock the potential of Metropolitan Area Networks (MANs)

Media Converters in Campus Networks

Media Converters offer flexible expansion in Horizontal Networks

Media Converters offer major benefits during Backhaul Network fiber-optic upgrades

Quality of Service: Defining it and identifying its impact on high-priority applications

Using AAA Security for Media Converter Management

Do I need an Ethernet Extender or a Media Converter?

How to use Media Converters to enable Gigabit Ethernet over 2km Multimode fiber


Using I/O Device Servers

Digital and Analog I/O Devices

Digital I/O Extension

Ethernet I/O Event Notification to a TCP/IP Application


Using Power over Ethernet

PoE in Retail Market Opportunities

PoE in Remote Management of Telecommunications and IT Equipment

A Background on Power Over Ethernet ( PoE & PoE+ )

Benefits of using PoE Power Management Controllers in Power Sourcing Equipment

Power Reach Installation Planning for PoE Ethernet Extenders

Powered Device (PD) Reset Feature for PoE Ethernet Extenders

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